DVD disc
Custom Video Rehab, Transform Your Practice

Product overview:

A DVD-based active rehabilitation programme for your clinic.

What the patient gets: A DVD of the exercises you have chosen and a glossy printout of the exercises, complete with YOUR CLINIC LOGO on the DVD, on the video, and on the printout!

What you get: A comprehensive exercise library that ACTUALLY SUGGESTS appropriate exercises for your patients according to their condition.  Also, by ordering the DVD for your patient, you have the opportunity to easily increase clinic revenue in the process.

Who we are

Icecube Active is a company that provides a complete, up-to-date active rehabilitation programme for the treatment of musculoskeletal disorders.  We are a team healthcare professionals who utilise the latest research to bring you simply the best active rehab protocols available today.  If you don’t like what we suggest, change it!  After all, YOU decide what’s best for your patient!

What we do

We make your practice LOOK GREAT.  We SAVE YOU TIME.  We NEVER COMPROMISE the care your patients deserve. 

We are busy people, and we know that you are too.  We keep current with active rehabilitation research, and regularly update our suggested exercise protocols so you don’t have to.  This way, we continually bring you the BEST and SAFEST treatments for your patients conditions.  All our exercises are in REAL TIME COMPUTER ANIMATION video format (and NOT the old-fashioned “before and after” line drawings)  for the patients to simply follow along to, avoiding the need for lengthy explanations, hard to follow written instructions (just try to put a Level 3 Bridge into less than 10 words!), and time-consuming demonstrations. 

How it works

You need an internet-connected computer in your clinic.  You log onto our website and have it running in the background while you work.  At any time you can refer to the site to demonstrate exercises, or to reference the appropriate exercises for certain conditions.

We also have a bank of exercises that you can choose from if you want to modify any of our protocols if needed, and our system will remember your favourites, so it will GROW WITH YOUR PRACTICE.

You can slow down, speed up, assign “hold times”, and sets and reps if needed to totally customise your patient rehab video. 

Once set up, you can order the patient a DVD of their exercises that will arrive at the patient’s house within a week.  The patient will receive their DVD and a glossy printed reference sheet of their exercises.

Costs

see Pricing

Can more than one practitioner use the programme at the same time?

No, only one computer can be logged in per user ID, and DVDs get sent to the patient branded with YOUR NAME.  Additional practitioners at the same address may sign up for $5 each per month.

What if I don’t agree with the prescribed exercises?

Change them!  You may modify EVERYTHING.  Change the order of exercises, change the speed, hold time, repetitions, and sets.  Even substitute exercises from the exercise bank.  You will always be given the option to “Save as your new protocol” so that the next time you choose that condition, YOUR protocol comes up.

What happens when new research emerges?

We will update the rehabilitation protocols when necessary.  New research in itself may not be enough to warrant changes.  There has to be enough academic agreement on the matter before we make changes

Who can use this programme?

ONLY qualified health care practitioners who can diagnose and legally treat a musculoskeletal complaint may use this programme. This list includes, but is not limited to:

·         Acupuncturists

·         Chiropractors

·         Medical professionals

·         Osteopaths

·         PT's

·         Sports Therapists

The programme itself is not intended to be accessed by the general public.  Only the DVDs that you prescribe should be used by the public.

If I sell a patient a DVD, won’t I lose money from extra visits?

Absolutely not!  See the “benefits” section to see how this will boost your practice!

What if the condition that I need isn’t listed?

Make your own protocol using the exercise library, and save it in “my protocols”. Then you will always be able to use it in the future.

How many exercises can I put on a DVD?

That depends on how many sets and reps and speed of your exercises.  Generally speaking, you should be able to put all the required exercises to rehabilitate a body region, from simple reactivation, up to complex stabilization exercises, to be used as the patient progresses in ability.  Alternatively, you may choose simply to sell a new DVD for each stage of the patient’s rehabilitation process.

What if the patient has more than one complaint?

They ALL have more than one complaint if you let them talk long enough!  But seriously, if 2 or more body regions need to be rehabilitated, just add them to the list of exercises, and we'll put them on the same disc at no extra charge to you.

Can I just order generic DVDs with no patient name?

No, the DVDs are tailored to each individual patient.  People do not present with “generic” problems, nor would they all respond well to “generic” DVDs.  Chances are your patients chose your practice based upon your excellent reputation.  Give them what they’re after.

Can I use the programme without ordering DVDs?

Of course!  You can simply use the programme to demonstrate e   xercises to your patients in your clinic.  You can also use it as a constant reference tool.  However, you may be missing out on the most powerful practice building features of the programme!

Benefits

When you sign up, you will be given suggestions on how to implement this into your practice, as well as promotional posters for your clinic.

Using this programme will:

·         Enhance your practice image- you will be providing the most advanced level of in-home rehabilitation currently available.  Because you can display your practice logo on the DVDs, it will look like YOUR clinic created it.  Patients talk, and when they show others the DVD, your clinic will benefit greatly.

·         Make you money from DVD sales. 

·         Increase Patient retention

·         Increase Patient compliance- by making exercises easy to understand and follow along with, patients are much more likely to do them.  This prevents faulty interpretation of written instructions that may lead to incorrect technique, non-compliance, or injury.

·         You will get better results, and this will lead to increased referrals. Simple.

Suggestions for use/ implementation

We suggest that you provide DVDs to all your patients that you would prescribe exercises to.  You can then ensure that they will be doing them correctly and safely EVERY TIME.

You can suggest to the patient that for the around the cost of a single treatment, they can own something that they will be able to refer to for the rest of their life.  Should their problem flare up in the future, they will always be reminded of where they got excellent results in the first place by your branding and contact information on the DVD.

Should you choose to layer progressively more advanced exercises onto the DVD, you should inform the patient to only follow the ones that you allow, and not to progress to the next stage unless you permit them.  You could suggest the first group of exercises, and have the patient return at a later date to demonstrate proficiency in them and have any concerns or lingering pains treated.  You can then repeat this through each progressively harder stage so that the patient gets treatment and supervision throughout. 

Alternatively, the more business minded of you will provide a new DVD through each stage of a patient’s rehabilitation, thereby increasing practice revenues considerably.

Do's and Don'ts!

We don't understand lawyer talk, and you probably don't either, so we'll make this easy for you. 

Don't order DVDs to your own or other registered practice address, or to the same address multiple times.

Don't order DVDs to "Mr. YOUR CLINIC NAME"

Don't get every colleague you know to sign up under one account- As we send the dvds out, each is branded with the PRIMARY ACCOUNT HOLDER'S CLINIC ADDRESS.

Don't order a single DVD and make a million copies to dispense to every low back pain case that comes through your door.  That's piracy, it's illegal, and we WILL recoup our loss quite publicly.

Don't post our stuff on YouTube.  We'll find it and remove it.

Now for the Do's:

Do refer your colleagues! If another clinic signs up and pre-pays for an annual subscription, we will credit 2 DVDs to your account.

Do keep the program running in your clinic.  You'll continuously refer to it.

Do use the printable form so your office staff can order the DVDs at the end of the day.  You have other important things to attend to (on the first tee).

Do use the PRE-PAY options.  You'll use the DVDs anyway, so why not get them for as cheap as possible?

Do tell us if we missed anything!! We are continually expanding our bank of exercises, and any help is greatly appreciated!